NOABRANDS is a global group of visual merchandising brands. Our Brands each have their own unique strengths, but are all united by the same passion, expertise, and determination to advise our retail clients in designing retail spaces that optimize the visuality of their brand and the visibility of their product. Be it through catalog or custom solutions, we build in-store experiences that prompt shoppers to engage and Visualize Anything.
Headquartered in Barcelona, Spain, we are a team of over 600 teammates, brand partners, designers and builders. We have a worldwide footprint with over 200,000 square meters of production facilities in Spain, China, United States, and Mexico, plus showrooms in New York, Colorado, Milan, Paris, Barcelona, and Shanghai and a commercial sales force across the world.
With a strong heritage in the mannequin business – in fact, we are the largest mannequin manufacturer worldwide – we provide a broad array of visual merchandising solutions from busts and forms, product displays, store fixtures, props, as well as the next generation of retail technology.
Across our Brands, we have a bias for serving our global clients with vertically-integrated, on-continent for-continent manufacturing. Our business model ensures end-to-end control of our service, speed, and sustainability, three pillars on which we’ve built our long-lasting relationships with the world’s best retailers.
Our Brands partner with retailers to shape their creative vision, and create engaging, memorable, and emotional in-store experiences.
Founded in Barcelona in 1990, Atrezzo was conceived as a family-owned business specializing in the design, development and manufacturing of high-quality mannequins and visual tools. Always ahead of what's next , creating, innovating, evolving, Atrezzo provides creative products with an outstanding service to the top global fashion retailers . Our collections can be found and recognized in the shops and windowfronts of every key Fashion high street in the world.
Founded in 1995, Falcon has assembled, packed and shipped custom POP Displays through a wide variety of projects varying from the simplest of displays to more sophisticated units requiring assembly of LCD’s, MP3 Players, LED Lighting etc. Falcon Industries has been serving the POP Industry among others for over nineteen years, deliver great quality, competitive pricing and exceptionally fast lead-times that consistently outperform our competitors.
Fusion is the world’s largest mannequin producer and leading creative design studio. Focused on developing cutting-edge visual experiences, Fusion turns ideas into reality anywhere in the world. Experimental at its core, Fusion takes on projects from larger-than-life elements to window displays to digital footprints—but also brings traditional in-store experiences to life in innovative, bold ways. Contact Fusion if you’re ready to #BreaktheMold.
Since 1900, Marcelo Vilá has been the leading full-service shopfitting
provider for Spanish retail boutiques.
Marcelo Vilá offers mannequins, décor, accessories,
and commercial furniture as well as full-service installations for local retail.
Founded in 2008, Pop was born in response to a need from our global retail clients expanding into Asia, and looking for accessibly-priced mannequins with European Design and responsible local production. A wide range of raw materials and production systems places Pop as the most innovative brand produced in Asia. The Brand was officially relaunched in 2020 as a free-standing concept of catalog and creative mannequins delivered all over the world.
Our Brands partner with retailers to shape their creative vision, and create engaging, memorable, and emotional in-store experiences.
Founded in Barcelona in 1990, Atrezzo was conceived as a family-owned business specializing in the design, development and manufacturing of high-quality mannequins and visual tools. Always ahead of what's next , creating, innovating, evolving, Atrezzo provides creative products with an outstanding service to the top global fashion retailers . Our collections can be found and recognized in the shops and windowfronts of every key Fashion high street in the world.
Fusion is the world’s largest mannequin producer and leading creative design studio. Focused on developing cutting-edge visual experiences, Fusion turns ideas into reality anywhere in the world. Experimental at its core, Fusion takes on projects from larger-than-life elements to window displays to digital footprints—but also brings traditional in-store experiences to life in innovative, bold ways. Contact Fusion if you’re ready to #BreaktheMold.
Since 1900, Marcelo Vilá has been the leading full-service shopfitting provider for
Spanish retail boutiques.
Marcelo Vilá offers mannequins, décor, accessories, and commercial
furniture as well as full-service installations for local retail.
Founded in 1995, Falcon has assembled, packed and shipped custom POP Displays through a wide variety of projects varying from the simplest of displays to more sophisticated units requiring assembly of LCD’s, MP3 Players, LED Lighting etc. Falcon Industries has been serving the POP Industry among others for over nineteen years, deliver great quality, competitive pricing and exceptionally fast lead-times that consistently outperform our competitors.
Founded in 2008, Pop was born in response to a need from our global retail clients expanding into Asia, and looking for accessibly-priced mannequins with European Design and responsible local production. A wide range of raw materials and production systems places Pop as the most innovative brand produced in Asia. The Brand was officially relaunched in 2020 as a free-standing concept of catalog and creative mannequins delivered all over the world.
Since 2018, we’ve been investors in Perch, the leader in physical+digital interactive displays for retail marketing that consistently drives 30-130% sales lift in stores.
At NOABRANDS, sustainability is a key pillar of our long-term growth strategy. Our Brands are each deeply involved in the communities in which we operate, and our constant efforts toward reducing the impact of our materials and manufacturing stem from our responsibility towards our global communities. Our latest sustainability initiatives like joining The Fashion Pact and collaborating on materials research with the Polytechnic University of Catalonia and the University of Pennsylvania are big steps in the right direction toward driving change in our industry.
We firmly believe that there is an interplay between supply chain, outsourcing practices and sustainability. That is why our global business model is characterized by a bias for full vertical integration, producing on continent for continent, and ensuring end-to-end control of our global production processes. This enables us to ensure that our downstream impact is properly managed from the source and that clients have a comprehensive picture of the footprint of the products they purchase.
After 25 years of offshoring, as George Wallace, CEO of MHE Retail stated, "there is evidence of a greater preference for locally supplied goods and simpler supply chains." The relocation of production is being reviewed by many industries.
The great distance between suppliers, factories, distribution points and points of sale, has generated an incessant movement of goods around the world, causing an increase in the carbon footprint. Furthermore, social relocation has also led to a loss of control over traceability and the unfair treatment of local communities.
More and more industries are reviewing this production model, including fashion.
For us this is nothing new. NOABRANDS has been producing for a long time in its own facilities spread over different continents.
“We are the first and only company in the mannequin industry capable of offering our services locally, by manufacturing on each continent. This is what we call ‘continent for continent’ production. This is a main pillar in our sustainability strategy.”
We are the first and only company in the mannequins industry capable of offering our services locally, by manufacturing on each continent. This is what we call “continent for continent” production.
In order to achieve this, we have four production plants spread over three continents. More than 200,000 square meters of facilities between Spain, the United States, China and Mexico.
Modeling process in one of our production centers
NOABRANDS is capable of producing any mannequin on each continent, regardless of where the product has been designed. At the same time, we guarantee homogeneous quality standards.
The objective of NOABRANDS as a company is to provide limitless production capabilities to our brands so that they can serve clients globally, continent for continent. All our factories are capable of producing with the latest sustainable technology, offering flexibility to suit clients’ needs for sustainable solutions. With these three pillars we are building our relationship with the best retailers in the world.
Our Brands bring the best of European craftsmanship, American production expertise and Asian price competitiveness together to bring you the best of all possible worlds. We have showrooms in DENVER, NEW YORK, MILAN, PARIS, BARCELONA and SHANGHAI; and a commercial sales force across the world.
